Representation of Thai Women Identity in the Song of Klear Band

Abstract

          The objective of this research was to study the discourse and the turning point of the visual discourse representing the identity of women in the Klear band's songs by studying the songs from five albums. The selected songs were written in Thai and composed by Rannaphan Yangyuenpoonchai, The total number of selected songs was 46 songs. The results of the study showed that there were 9 female representations in the songs of Klear band, namely those who love only one heart, who value love, who dare to express their thoughts and feelings through actions and words, who are sensitive, who are determined, who are strong, who see themselves as bad lovers, who are warm and who are sacrificing in love. As for the turning point in the reproduction of the feminine discourse from Klear's songs, it was found that the songs presented four arguments for the feminine discourse, namely, the arguments about the sentimental and weak feminine discourse, arguments about the feminine discourse that must contain feelings and emotions, arguments about the discourse of womanhood that must be honest and one-sided, and arguments about the discourse of taking on the role of women's followers in love relationships. The factors affecting the turning point of the female discourse are the media, the audience, and the artist.