ORGANIZATION DEVELOPMENT ACTIVITY OF DRUG STORE IN PATTAYA CITY
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บทคัดย่อ
The aim of this study is to investigate the implementation and level of organizational development activities in drug stores in Pattaya City. The research design follows by qualitative research study for organization development of drug store in Pattaya city that collecting data by interview with 10 participants as pharmacist. Based on the qualitative research, organizational development activities in drug stores can be categorized into five activities: (1) internal organization analysis; (2) external organization analysis; (3) organization development activity strategy; (4) implementing organizational development activity intervention; and (5) organizational development activity evaluation. These activities can be adapted for drug stores to improve their organizational system.
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เนื้อหาในวารสารเศรษฐศาสตร์และบริหารธุรกิจปริทัศน์ สามารถนำผลงานไปใช้เผยแพร่ได้ แต่ห้ามนำไปแก้ไข ดัดแปลง หรือนำไปใช้ทางการค้าและแสวงหาผลกำไร
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