Guidelines for Developing Digital Competencies for the Management of Health Promoting Hospital under Ministry of Public Health

Abstract

This research aims to 1) investigate the characteristics, 2) identify the components, and 3) propose guidelines for developing digital competencies for managing Sub-district Health Promoting Hospitals under the Ministry of Public Health. The study employed a mixed-method research approach. Quantitative samples included administrators and personnel from Sub-district Health Promoting Hospitals, totaling 1,504 participants, determined through Krejci and Morgan’s table. Qualitative samples comprised 15 hospital administrators selected purposefully based on predetermined qualifications and snowball sampling techniques. Research instruments consisted of interviews and a 5-level rating scale questionnaire. Quantitative data analysis was conducted using exploratory factor analysis, triangulation methods for data validation, and expert panel discussions involving 10 specialists for guideline confirmation. Qualitative data analysis utilized content analysis and descriptive techniques. Statistical methods for quantitative data included percentage, mean, standard deviation, and exploratory factor analysis. Findings indicated: 1) Digital competencies for managing Sub-district Health Promoting Hospitals include four areas: digital literacy, digital utilization, problem-solving with digital tools, and adaptability to digital transformation. 2) Digital competency components for management comprised three main aspects: cognitive, skills, and affective domains, with seven sub-components: computer and digital basics, digital access, digital utilization, digital media creation, digital communication, digital media management, and digital evaluation. 3) Guidelines for digital competency development involved three main components and seven sub-components, achievable through five methods: self-directed learning, online learning, case study analysis, learning via AI, and practical training workshops.